Consenso Ciudadano Tucumán
Descripción de la publicación
TRABAJOSRELACIÓN: CHERRY FIESTARELACIÓN: LA TICKETERARELACIÓN: TATITORELACIÓN: SEMILLAS DE LUZ
Consenso Ciudadano Tucumán
Industry
Politics.
Location
Tucumán, Argentina.
Services
Logo Design
Challenge
This is a movement that identifies with neither the left nor the right; it arose from dissatisfaction with current political parties and was designed to bring together those who genuinely want to make Tucumán a better place. The challenge was to find a symbol capable of representing the province while also unifying all political parties without repeating anything that had been used before.
Solution
The final logo was the result of extensive research that incorporated the map of Tucumán and avoided colors and typefaces associated with existing political parties. The design was approved, but at the last minute, a key stakeholder became involved, and the design was ultimately rejected.
